At a nearby grocery store, the cereal just “got a new look.” The box is brighter and taller, but a mom who shops there daily said she knew something was wrong the moment she picked it up—it felt too light. At home, she weighed it and found it had 80 grams less than before, yet the price had gone up by $1.50. Her kids eat this cereal every morning, so she’s been stretching the portions thinner and thinner. While waiting in line, someone joked, “Shrinkflation is the most stable industry in America.” It stings because everyone knows the prices won’t go back—only the boxes will keep getting emptier. #Shrinkflation #GroceryPrices #FamilyBudget #CostOfLiving